Blogs, Marketing, Personal Brand, Small Business, social media, Twitter, Uncategorized

Social Mediasphere Takes The Entrepreneur Test With Carol Roth

I had the opportunity to see Carol Roth speak at an event here in the Denver area and I have been following Carol on Twitter for quite some time. We have many of the same friends in our community and that is my good fortune.  I had to have Carol on the show since I know that shew will be a huge benefit for those business owners or aspiring business owners in my community.  Help me welcome Carol Roth to the Social Mediasphere show today as I am excited to have her on the show.

Carol Roth is a business strategist, deal maker and author of the New York Times bestselling book, The Entrepreneur Equation. She has helped her clients, ranging from solopreneurs to multinational corporations, raise more than $1 billion in capital, complete hundreds of millions of dollars in M&A transactions, secure high-profile licensing and partnership deals, create brand loyalty programs and more.

 

Carol is a frequent radio, television and print media contributor on the topics of business and entrepreneurship, having appeared on Fox News, MSNBC, Fox Business, WGN TV Chicago and more.  Additionally, Carol’s Unsolicited Business Advice blog at CarolRoth.com was recently named as one of the Top 10 small business blogs online.

 

Twitter: @CarolJSRoth

Web: www.CarolRoth.com

Blogs, Marketing, social media, Twitter

Social Mediasphere Asks Emily Huh – I Can Has Cheezburger?

I had the honor of speaking with Emily’s husband Ben at a couple events and he is a great CEO of an exciting company.  We get to talk to his wife for the first time about their empire known as I Can Has Cheezburger,  You can see the site here at www.cheezburger.com and follow them on Twitter at  @ICHCheezburger.

Emily Huh is the Editor In Chief at Cheezburger, the company behind popular humor sites such as I Can Has Cheezburger and FAIL Blog. She started Cheezburger with her husband, Ben Huh, in 2007 and the company is quickly becoming the new Internet media empire counting a passionate fan base of 17.5 million people who upload more than 500,000 pictures and videos as well as view 400 million pages and 110 million videos each month.

Blogs, Facebook, Personal Brand, Small Business, social media, Twitter

Social Mediasphere Speaks To Social Media Leader Chris Brogan

In our business there are few people in social media that work harder than Chris Brogan and few that have blazed the social trail for others to follow like he has done over the last few years.  I am very excited to have Chris on the show and always enjoy speaking and most of all listening to Chris Brogan.  For the Social Mediasphere community this is going to be a great conversation.

Chris Brogan consults and speaks professionally with Fortune 100 and 500 companies like PepsiCo, General Motors, Microsoft, and more, on the future of business communications, and social software technologies. He is a New York Times bestselling co-author of Trust Agents, and a featured monthly columnist at Entrepreneur Magazine. Chris’s blog, [chrisbrogan.com], is in the Top 5 of the Advertising Age Power150. He has over 11 years experience in online community, social media, and related technologies.

Chris Brogan is president of Human Business Works, an online education and community company for small businesses and solo entrepreneurs. His first project there, 501 Mission Place, helps nonprofits and charities learn how to grow their capabilities. Chris is also Entrepreneur in Residence at CrossTech Ventures, where he’s working to develop New Marketing Labs and The Pulse Network, among other projects.

Chris is also the cofounder of the PodCamp new media conference series, exploring the use of new media community tools to extend and build value.

He has 16 years of enterprise telecommunications and wireless experience prior to all this.

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Blogs, Facebook, Personal Brand, social media, Twitter

Scott Monty of Ford Talks With Social Mediasphere

He has been called “an unstoppable force of nature,” “the best corporate social media lead on the planet,” and Alan Mulally, the CEO of Ford Motor Company, called him “a visionary.” But perhaps the best way to think of Scott is as a “Renaissance Man.” Friends and colleagues that know Scott from one facet of his life are very frequently surprised to learn of his interests and talents in other areas. Scott is a marketing and communications professional focused on the digital industry and specifically on social media. His career has spanned a wide variety of industries such as healthcare, pharma, biotech, travel, automotive, tech, and communications, from start-ups to Fortune 500 companies.

Currently on the staff of corporate communications in Ford, Scott heads up the social media function and holds the title Global Digital Multimedia Communications Manager. He is a strategic advisor on all social media activities across the company, from blogger relations to marketing support, customer service to internal communications and more, as social media is being integrated into many facets of Ford business. Prior to joining Ford, Scott served as Consigliere for crayon, a strategic marketing firm, and with PJA Advertising + Marketing, a boutique B to B agency specializing in health sciences and high tech.

In addition to his consulting and agency background, Scott is an active blogger and podcaster. He writes about the intersection of advertising, marketing and PR at The Social Media Marketing Blog (www.scottmonty.com) and also writes The Baker Street Blog, a literary undertaking. Scott has been featured in numerous news and business publications, in over a dozen books, and on a variety of broadcast media from podcasts to NPR to national television.

Scott is a recognized thought leader in the social media industry and frequently speaks at industry events. Scott received his Master’s in Medical Science from Boston University’s School of Medicine concurrently with his MBA from BU’s Graduate School of Management. He lives in the greater Detroit area with his wife and two young sons, golfs all too infrequently, and has a hidden talent for voice over work.

Oh, and one last little-known fact: Scott coined the Oxford Dictionary of English-accepted term “tweetup.”

SHOW NOTES FOLLOWING THE AIR DATE:


Blogs, Facebook, Small Business, social media, Twitter

Jesse Stay Tells Social Mediasphere How to Stay SocialToo

I first interviewed Jesse a while back when we discussed gaming Twitter. Jesse is a well known social media practitioner and I am looking forward to speaking with Jesse again on my show today!

Jesse Stay is a speaker, author, blogger, and entrepreneur, who writes and consults on the topics of social media and new media architecture, bridging the gap between “technical” and “social” for both marketers and developers. Jesse wrote two books, his first book, “I’m on Facebook–Now What???“, discusses the possibilities of improving your career, family, business, and life through Facebook. His second book, FBML Essentials (O’Reilly), focuses more on technology and how developers can learn from the Facebook developer platform, and is currently working on Facebook Application Development for Dummies in his spare time.  Jesse was recently named one of 20 developers to follow on Twitter and one of 10 entrepreneurs to follow on Twitter by the top Tech blog Mashable.com.

His unique technology background has enabled him to help others understand the new mesh of technology, marketing, PR, and customer service, which social media has come to be, and how they can deeply integrate these technologies into their own environments.  Jesse has consulted for top 10 Facebook applications, large corporations, social media applications with hundreds of thousands of users, and has helped many people become successful through their social media efforts to merge technology with marketing. Jesse is currently CEO, Founder, and Chief Architect of another successful social media venture called SocialToo, which makes it easier to manage and stay in touch with the people you or your business follow on the social networks people belong to. During his day job, Jesse serves as the Social Media Architect for The Church of Jesus Christ of Latter-day Saints, an organization with over 14 million members and some of the largest humanitarian and service efforts in the world. (Yes, he’s a Mormon)

Jesse also writes regularly for his own blog, StayNAlive, and has contributed to LouisGray.com and the top two Facebook blogs, InsideFacebook and AllFacebook. You can find him there, or on Twitter under his screen name, @Jesse, on Facebook at http://facebook.com/stay, or on LinkedIn at http://linkedin.com/in/facebook. Contact him for a jam-packed consulting session about how your business strategy can benefit through integration of Social Media technologies and philosophy!

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Blogs, Facebook, Location Based Marketing, Small Business, social media, Sponsors, Twitter

Social Mediasphere Talks with Chris Noble About Causes

I have to say that I have been inspired by my guests passion for life and for the work that he gets to do every day.  He lives life in high gear and delivers a service for causes that runs at the same speed.  I am speaking about Chris Noble and I have had the good fortune of working with Chris on a few projects and have seen first hand his passion.  I am very pleased to have Chris on the show to talk about the world of non-profits and the causes he works with and helps.

Chris is the CEO of WhatGives!? parent company, Causemedia Group. He began his career running grassroots political campaigns at the state level across the US. He took his love for organizing teams into the tech world where he led successful teams to develop new products and bring them to market for over 14 years; from 5 guys in a garage to IPO and just about everything in between.

Causemedia Group has run over 600 campaigns and raised more than $25 million for charity by bringing brands, celebrities, and nonprofits together with social media. His goal is to make it easier for non-profits to raise money.

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Blogs, Small Business, social media, Twitter

Social Mediasphere in Washington DC with Points of Lights and Kami Huyse

Today I am in Washington DC and I am attending the Points of Light Institute’s Tribute to President and Mrs. George HW Bush.  The tribute is to honor him for starting the Points of Light and for his unwavering service as a public figure and volunteer.  I will report tomorrow on the gala held at the Kennedy Center for the Performing Arts.

My guest on the show today is none other than Kami Huyse. I met Kami for the first time in Austin, Texas at SXSW and she is a wonderful person and a great Mom!  I talk today with Kami after some work to get her on the show last minute from DC, to speak to us about her company ZoeticaMedia.com and how they are working in the world of nonprofits.

Kami Watson Huyse, authors Communication Overtones, on the topic of public relations and social media strategy. She is considered a national leader in the use of social media for public relations. A 17-year-veteran of public relations, she speaks at social media events and conferences all over the country and her work in social media has earned her the SNCR’s 2008 and 2010 awards and IABC’s 2009 Gold Quill of Excellence Award. She ran the virtual PR agency, My PR Pro, from 2002-2009 and is the strategic architect for many successful social media campaigns.

Kami’s experience is broad, and she oversees account management for Zoetica. She has worked for corporate clients such as SeaWorld, Time Warner Cable, Network Solutions and Frost Bank. She also has worked for many non-profit organizations such as the Manufactured Housing Institute, America’s Charities and the American Red Cross. She is APR certified and was named the Public Relations Professional of the Year by the Public Relations Association of America San Antonio.

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One of the things we discussed was a book that Kami contributed to and written by one of her business partners Geoff Livingston, called The Fifth Estate.

Kami and her team have worked with Google on he Google for Non-Profits and she provided this information about how to get to that page. If you are a Non-Profit and want to use some cool tools from Google you can check out Google For Non-Profits.

Blogs, Personal Brand, Small Business, social media, Sponsors, Twitter

Social Media and Mommy

I had the great pleasure of meeting Kimberly while out at BlogWorld & New Media Expo in Las Vegas with a number of other mommies.  She is doing some great things in the world of social media and  I follow her show regularly!

Kimberley Clayton Blaine, MA, MFT, executive producer of www.MommytoMommy.TV & Author of The Internet Mommy & The Go-To Mom’s Parents’ Guide to Emotion Coaching Young Children. Her webshow, TheGoToMom.TV has captured one of the largest growing niche audiences — parents who have children birth to seven, through professionally produced yet authentic and real educational videosShe’s a national parenting expert and a licensed Family and Child Therapist specializing in working with children newborn to seven years old. Kimberley is currently the Social Marketing Director for a Los Angeles based Early Childhood Mental Health Campaign (Project ABC) funded by the US Department of Health and Human Services (SAMHSA).

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You can see all that Kimberly is working on at Mommy To Mommy TV and you can find her at the same name on Twitter for @MommyToMommyTV.  She has been doing much more work over at TheGoToMom.tv too!

Blogs, Small Business, social media, Twitter

Social Media Club Founder Talks To Social Mediasphere

Chris Heuer is a pioneer in social media and has been someone I have followed for a long time and someone I know you would want to meet (I know you would really love to meet his wife Kristie!).  I talk to Chris about the Social Media Club, the state of the social media world and what he is seeing in the market place.

Chris Heuer has been engaged in interactive communications since 1993, and launched his first agency, Guru Communications, out of South Beach, Florida in 1994. Over the years he has helped numerous startups with go-to market strategies, product design, web site development, online marketing campaigns, ecommerce and what is now widely referred to as Social Media.

Seeing similarities between the rise of the Web as a vital communications technology and the current rise of Social Media, Chris formed Social Media Club in March, 2006 to help more people understand the greater significance of what it means to be social and how media production/consumption has changed. To this end, Social Media Club is promoting media literacy, encouraging the sharing of lessons learned, promoting industry standards such as Creative Commons and discussing questions of ethics.

More recently, Chris organized AdHocnium, a team of “Creative Catalysts” from around the world who educate agencies and their clients and partner to develop social engagement strategies that deliver creative impact, brand preference AND measurable ROI.

In addition to his direct endeavors, he serves as an advisory board member for Buzzlogic and My 6 Sesnse. He is a frequent speaker, workshop leader and a trained facilitator and has organized numerous unconferences for the community and private organizations of all sizes.

Chris graduated from American University in 1991 with an interdisciplinary degree in Communications, Legal Institutions, Economics and Government.

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Chris and i talked about the BarCamp.org experience and unconferences.  He is also working on new things at SocialMediaClub.org, with the Online Marketing Summit, and something new called Question by Question.

Blogs, Facebook, Location Based Marketing, social media, Twitter

Simon Says Location Based Marketing Works

Sorry about the play on words there, but when Simon says something in the world of social media, people tend to listen.  I have had a chance to read his book called “Social Location Marketing” and if you get the chance you should be reading it too!

CEO of International IncSlingers. He is founder of the company. He has been recognized for his ability to provide strategic marketing guidance that covers both Traditional Marketing communications & Social Media. He is the author of popular blog “the IncSlinger” located at www.theincslingers.com/blog. He is Author of Social Location Marketing, published under the QUE brand by Pearson publications. As a Social Media influencer, Simon has been sought out by both large brands and international PR companies..

He holds Associate degrees in Business & Finance and Information Technology, a Bachelor of Science in Behavioral Science with a major in Anthropology, and a Masters in Information Systems with a focus on Logic, Text & Information Technology.

He has previously worked in the UK for an e-business consultancy, Company Net, where he started as web-developer & Project manager and rose to become the Head of Business Development.

Following Company Net he joined eClerx, an India based outsourcing organization as Associate Principal, Client Relations. Having moved to the US, he captured the company’s first Fortune 100 account and grew annual revenues exponentially.

Outside of work he has served as both Director of Technology and Vice President of Event Programming for the Austin Chapter of the American Marketing Association.

He has a strong community focus and is an instructor for Volunteer Search & Rescue teams and is a FEMA certified Community Emergency Response Team trainer.

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Simon and I spoke about the following companies in the location based market:

If you want to order a copy of Simon’s book, you can order “Social Location Marketing” at Amazon. You can find Simon over at IncSlingers!

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