Warren Whitlock Teaches Social Media Marketing To Authors

Warren Whitlock’s mission is to help authors and businesses improve the results of their offline and online marketing programs.

Warren is a #1 best selling author, speaker publisher, blogger, and social media marketing strategist.

Warren has been an entrepreneur in the computer, publishing and media.  He started his career in broadcast advertising, developing cross promotions between two or more businesses, and has used the same strategies in direct mail and other media.

Over the past decade, Warren has taught thousands of small businesses, authors and individuals how to use proven direct marketing principles to promote product or service, started a trade association for manufacturers in the imaging products industry and served on several executive boards.

If you want to know how to be a best selling author, listen in and let Warren tell you how!

Social Mediasphere Brings The Diva – Toby Bloomberg

Toby is Founder/President of Atlanta-based strategy and social media consultancy, Bloomberg Marketing/Diva Marketing. She is a widely recognized for her expertise in combining social media with traditional marketing values (strategy, customer insights, segmentation, etc.) while maintaining the authenticity of digital conversations

Her blog launched in 2004, was acknowledged by Forbes as one of the 20 Best Marketing and Social Media Blogs By Women. Diva Marketing has been required reading for marketing students at several colleges including University of Delaware, Bentley College and the University of Missouri-Columbia.

In 2004, Toby created the first national workshop on blogs for the American Marketing Association. Since than she has “trained” hundreds, if not thousands, of B2B, B2C, Nonprofit and Education marketers, on how to incorporate social media into results driven business strategies.

“I love how @tobydiva actually gets how marketing, branding and social media relate.”

Her media credits include profiled in books on social media like Naked Conversations, Now Is Gone, Twitterville and The Digital Handshake. She has been quoted in publications such as including INC magazine, BusinessWeek, Wall Street Journal and Atlanta Journal-Constitution, Entrepreneur.com, MSNBC and the Atlanta Business Chronicle.

She is the author of the first business book, Social Media Marketing GPS, based on (40) Twitter interview with global marketing leaders. Her newest venture is a social content destination All The Single Women .. a girlfriend-to-girlfriend site for women over forty.

You can find Toby at:

Diva Marketing

Twitter @tobydiva

All The Single Girlfriends:

Twitter @atsgf

Facebook : http://www.facebook.com/allthesinglegirlfriends

Social Media Marketing GPS : http://www.box.net/shared/0n18eeycl4

LinkedIn : http://www.linkedin.com/in/tobybloomberg

LISTEN LIVE!! SHOW NOTES FOLLOWING THE AIR DATE:
Toby and I had a great time reminiscing about blogging and more simple times when all we had to really know was blogging in the world of social media.  We discussed the following blogging applications:

• Typepad
• WordPress
• Moveable Type
• Blogger
• Tumblr
• Posterous

We also enjoyed special call in guest Connie Reece who happened to hear about the show on Twitter.  You can see Connie on Twitter at @ConnieReece

I spoke about a Wall Street Journal article which you can find concerning the Yellow Pages.  I also mentioned the Men’s Health article about Top Twitter Towns.

Sugar Jones Sweetens Social Mediasphere

It is always a pleasure when I go to events to see Sugar Jones and she and I have been known to exchange banter on Twitter about our lives.  She does a great job and I had to have her on my show!

Sugar Jones, when asked if she is a Mommy Blogger, likes to respond, “I’m not that kind of mom.” She is a dreamer, traveler, entrepreneur, and lover of life… even when it’s not so fabulous. She has four children, ages 7 to 22.

They have taught her many tough lessons and given her much joy, which is why she forgives them for all the sleepless nights and wrinkles. The one lesson she hopes her children will learn from her is to live out loud.

Sugar is currently working with NeerLife to spread the word about the next exciting phase of their private geo-location application, the phase she calls the “honey dos get done” phase. She’s sure this application will save marriages.

Sugar and her friend, Judy (@WheresJudy on Twitter) will be in Austin at SxSW partying and telling folks all about Neer Life and the new Location Triggered Task Reminders.

SHOW NOTES FOLLOWING THE AIR DATE:

Greg Hoffman Talks Affiliate Marketing and Social Media

Affiliate Marketing is a huge industry and one that may businesses look to as a way to get their products and services into the hands of more customers.  It is also a great way for publishers to monetize their sites and earn extra income using their space and links.  I met Greg online in the world of Twitter and have had a chance to see some of the things he is doing in the world of affiliate marketing.  Join Greg and I as we talk about affiliate marketing.

Greg Hoffman owns an affiliate management company and talks about affiliate marketing on his Marketing Gorilla blog. His agency won best Outsourced Program Management for 2010 and he hosts two industry podcasts, Affiliate Juice and Affiliate Voices.  You can find Greg regularly on Twitter by seeing him @akagorilla.

SHOW NOTES FOLLOWING THE AIR DATE:

Greg and I talked about some of the companies that offer Affiliate marketing and these were the companies:

• Commision Junction
• Link Connector
• Share-A-Sale

Another participant on Twitter provided a couple of other affiliate companies to consider:

• NeverBlue
• ClickBank

Lining Up Guests For SMTV 2.0

I have been trying to figure out how to get this started again since going to Hawaii in May, I have been AWOL on this project. I didn’t realize how much work I would be doing at BlogWorld & New Media Expo that just occurred in October in Las Vegas. It was all I could do to keep up with getting speakers lined up for that show and we had a wonderful time and I had a chance to work some great people. Now of course, I need to get back to what I was doing before I got into that nose to the grindstone mode.

I am also working on getting a studio put together so I wont have the best of the best in equipment and settings yet but we will continue to talk to people and cover the hottest stories in social media and those that are making those stories. To that end, I want to start getting some guests lined up for future shows. If you have a perspective on social media you would like to share or if you are an expert/guru (yes that was pun intended) let me know and we will get you on the show. We will cover the latest in news, and perhaps what you are doing or what you are involved with in the world of social media.

I am also looking for some companies that want to sponsor some of the equipment we will need for our studio. I am going to have a radio/audio set up and of course will be taping the show via camera. If you are interested in being a sponsor of some of the needs of the studio, be it microphones, camera, and yes even green screen backdrops or paint, please let me know!

SMTV Episode 6: Small Business and Social Media Revisited

Live From The Social Mediasphere

Webcam chat at Ustream

SMTV Episode 1: Our First Show Was A Success…Nobody Got Hurt!

Our first show here on Social Mediasphere TV came and went on March 31, 2009, and I must say it went much better than anticipated.  We discussed the Ethics of Twitter or what I called Twethics.  We had some call in guests, John Hawkins and Justin Parks (he helped our show go global!) that helped me get through the show and everyone in the chat room communicated nicely and we had a great time.  Now that the first one is over, I look forward to bringing many more shows about the world of social media and the happenings of what is going on in our industry.

Palegroove Studios and CEO/Founder, Kris Smith were a tremendous help.  They were instrumental in assisting with providing my mixing board, the microphones and much needed support including advice, direction and certianly the cheerleading to keep my eye on the prize.  Kit Seeborg, President of BumperTunes provided the much needed music and intro for the show.  Thanks goes out also to Steve Saylor and Keith Burtis who were also very helpful whenever I needed someone to help test something, or explain how to perfrom a task.  These guys are great help when and if you need a hand.  Finally my own team of Shylah and Tyler were great to get the site set up, the design accomplished and well, just kept helping when I kept asking.

Welcome to Social Mediasphere TV and join in the fun and be a part of the social media community!

Episode 1 – The Ethics of Twitter

Coming This Week On SMTV: The Ethics of Twitter