Jesse Stay Tells Social Mediasphere How to Stay SocialToo

I first interviewed Jesse a while back when we discussed gaming Twitter. Jesse is a well known social media practitioner and I am looking forward to speaking with Jesse again on my show today!

Jesse Stay is a speaker, author, blogger, and entrepreneur, who writes and consults on the topics of social media and new media architecture, bridging the gap between “technical” and “social” for both marketers and developers. Jesse wrote two books, his first book, “I’m on Facebook–Now What???“, discusses the possibilities of improving your career, family, business, and life through Facebook. His second book, FBML Essentials (O’Reilly), focuses more on technology and how developers can learn from the Facebook developer platform, and is currently working on Facebook Application Development for Dummies in his spare time.  Jesse was recently named one of 20 developers to follow on Twitter and one of 10 entrepreneurs to follow on Twitter by the top Tech blog Mashable.com.

His unique technology background has enabled him to help others understand the new mesh of technology, marketing, PR, and customer service, which social media has come to be, and how they can deeply integrate these technologies into their own environments.  Jesse has consulted for top 10 Facebook applications, large corporations, social media applications with hundreds of thousands of users, and has helped many people become successful through their social media efforts to merge technology with marketing. Jesse is currently CEO, Founder, and Chief Architect of another successful social media venture called SocialToo, which makes it easier to manage and stay in touch with the people you or your business follow on the social networks people belong to. During his day job, Jesse serves as the Social Media Architect for The Church of Jesus Christ of Latter-day Saints, an organization with over 14 million members and some of the largest humanitarian and service efforts in the world. (Yes, he’s a Mormon)

Jesse also writes regularly for his own blog, StayNAlive, and has contributed to LouisGray.com and the top two Facebook blogs, InsideFacebook and AllFacebook. You can find him there, or on Twitter under his screen name, @Jesse, on Facebook at http://facebook.com/stay, or on LinkedIn at http://linkedin.com/in/facebook. Contact him for a jam-packed consulting session about how your business strategy can benefit through integration of Social Media technologies and philosophy!

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Social Mediasphere Talks with Chris Noble About Causes

I have to say that I have been inspired by my guests passion for life and for the work that he gets to do every day.  He lives life in high gear and delivers a service for causes that runs at the same speed.  I am speaking about Chris Noble and I have had the good fortune of working with Chris on a few projects and have seen first hand his passion.  I am very pleased to have Chris on the show to talk about the world of non-profits and the causes he works with and helps.

Chris is the CEO of WhatGives!? parent company, Causemedia Group. He began his career running grassroots political campaigns at the state level across the US. He took his love for organizing teams into the tech world where he led successful teams to develop new products and bring them to market for over 14 years; from 5 guys in a garage to IPO and just about everything in between.

Causemedia Group has run over 600 campaigns and raised more than $25 million for charity by bringing brands, celebrities, and nonprofits together with social media. His goal is to make it easier for non-profits to raise money.

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Social Mediasphere in Washington DC with Points of Lights and Kami Huyse

Today I am in Washington DC and I am attending the Points of Light Institute’s Tribute to President and Mrs. George HW Bush.  The tribute is to honor him for starting the Points of Light and for his unwavering service as a public figure and volunteer.  I will report tomorrow on the gala held at the Kennedy Center for the Performing Arts.

My guest on the show today is none other than Kami Huyse. I met Kami for the first time in Austin, Texas at SXSW and she is a wonderful person and a great Mom!  I talk today with Kami after some work to get her on the show last minute from DC, to speak to us about her company ZoeticaMedia.com and how they are working in the world of nonprofits.

Kami Watson Huyse, authors Communication Overtones, on the topic of public relations and social media strategy. She is considered a national leader in the use of social media for public relations. A 17-year-veteran of public relations, she speaks at social media events and conferences all over the country and her work in social media has earned her the SNCR’s 2008 and 2010 awards and IABC’s 2009 Gold Quill of Excellence Award. She ran the virtual PR agency, My PR Pro, from 2002-2009 and is the strategic architect for many successful social media campaigns.

Kami’s experience is broad, and she oversees account management for Zoetica. She has worked for corporate clients such as SeaWorld, Time Warner Cable, Network Solutions and Frost Bank. She also has worked for many non-profit organizations such as the Manufactured Housing Institute, America’s Charities and the American Red Cross. She is APR certified and was named the Public Relations Professional of the Year by the Public Relations Association of America San Antonio.

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One of the things we discussed was a book that Kami contributed to and written by one of her business partners Geoff Livingston, called The Fifth Estate.

Kami and her team have worked with Google on he Google for Non-Profits and she provided this information about how to get to that page. If you are a Non-Profit and want to use some cool tools from Google you can check out Google For Non-Profits.

Social Media and Mommy

I had the great pleasure of meeting Kimberly while out at BlogWorld & New Media Expo in Las Vegas with a number of other mommies.  She is doing some great things in the world of social media and  I follow her show regularly!

Kimberley Clayton Blaine, MA, MFT, executive producer of www.MommytoMommy.TV & Author of The Internet Mommy & The Go-To Mom’s Parents’ Guide to Emotion Coaching Young Children. Her webshow, TheGoToMom.TV has captured one of the largest growing niche audiences — parents who have children birth to seven, through professionally produced yet authentic and real educational videos — She’s a national parenting expert and a licensed Family and Child Therapist specializing in working with children newborn to seven years old. Kimberley is currently the Social Marketing Director for a Los Angeles based Early Childhood Mental Health Campaign (Project ABC) funded by the US Department of Health and Human Services (SAMHSA).

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You can see all that Kimberly is working on at Mommy To Mommy TV and you can find her at the same name on Twitter for @MommyToMommyTV.  She has been doing much more work over at TheGoToMom.tv too!

Social Media Club Founder Talks To Social Mediasphere

Chris Heuer is a pioneer in social media and has been someone I have followed for a long time and someone I know you would want to meet (I know you would really love to meet his wife Kristie!).  I talk to Chris about the Social Media Club, the state of the social media world and what he is seeing in the market place.

Chris Heuer has been engaged in interactive communications since 1993, and launched his first agency, Guru Communications, out of South Beach, Florida in 1994. Over the years he has helped numerous startups with go-to market strategies, product design, web site development, online marketing campaigns, ecommerce and what is now widely referred to as Social Media.

Seeing similarities between the rise of the Web as a vital communications technology and the current rise of Social Media, Chris formed Social Media Club in March, 2006 to help more people understand the greater significance of what it means to be social and how media production/consumption has changed. To this end, Social Media Club is promoting media literacy, encouraging the sharing of lessons learned, promoting industry standards such as Creative Commons and discussing questions of ethics.

More recently, Chris organized AdHocnium, a team of “Creative Catalysts” from around the world who educate agencies and their clients and partner to develop social engagement strategies that deliver creative impact, brand preference AND measurable ROI.

In addition to his direct endeavors, he serves as an advisory board member for Buzzlogic and My 6 Sesnse. He is a frequent speaker, workshop leader and a trained facilitator and has organized numerous unconferences for the community and private organizations of all sizes.

Chris graduated from American University in 1991 with an interdisciplinary degree in Communications, Legal Institutions, Economics and Government.

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Chris and i talked about the BarCamp.org experience and unconferences.  He is also working on new things at SocialMediaClub.org, with the Online Marketing Summit, and something new called Question by Question.

DJ Waldow Talks Email Marketing and Community With Social Mediasphere

I actually first met DJ Waldow as he first started talking about and telling everyone that he was going to be a Father.  I watched as he too become a Daddy for the first time. DJ and I will talk about the role of being a director of community for Blue Sky Factory, how to build your email community and how businesses can benefit from email marketing and social media.

DJ Waldow, Blue Sky Factory’s director of community, is known to eat, sleep, breathe, and sometimes dream email marketing. With over five years of experience in the email industry and several in the social media world, DJ’s role is to help clients become better marketers through email marketing and social media.

Any conversation that involves the cross-pollination of email marketing (Batman) and social media (Robin) gets DJ pumped. Additionally, conversations that help prospects and clients think about ways to incorporate email marketing and social media into their marketing mix are DJ’s strengths. He can be found speaking at industry events, including Internet Retailer, the Email Evolution Conference, and the Online Marketing Summit, and writing for popular online publications, such as MediaPost’s Email Insider and MarketingProfs.

You can find DJ at Twitter: @djwaldow Blog: blog.blueskyfactory.com

SHOW NOTES FOLLOWING THE AIR DATE:

DJ Waldow explains how to grow your email list using social media.  He also allows everyone to download a free ebook on the same tips called “50 Ways To Build Your Email Marketing List” Using the special URL at www.BlueSkyFactory.com/socialmediasphere. Go over and get your free copy today!

Rick Calvert of BlogWorld & New Media Expo Talks On SMTV

I first met Rick in Seattle in 2006 and he told me about his vision of BlogWorld & New Media Expo.  I was sold right at the front of the conversation because i could see Rick’s passion for blogging and knew he would make it happen.  I was fortunate to call Rick a friend after that and continue to watch him and see him as a mentor.  Rick and I will will talk about the conference, how it has grown over the years and where it is headed.  Join me and Rick on Thursday, March 3, 2011 for a great show.

Rick’s bio:

Rick Calvert is the CEO and Co-founder of BlogWorld & New Media Expo. He has been involved
in the trade show industry since 1996 serving as sales manager and director of sales for three of
Tradeshow Week’s top 200 events including the SEMA Show (#4), AWFS®Vegas (#39) and the

DEMA Show (#97).

Rick’s interest in new media first began in during the explosion of the political blogosphere around
the 2000 election season. He was finally inspired to launch his own blog in October of 2005.
After experiencing unexpected success with his political blog he began searching for the blogging
tradeshow.

When he realized no such event existed he launched BlogWorld & New Media Expo in Las Vegas
November of 2007 and attracted 1,600 attendees. BlogWorld & New Media Expo will host over
120 exhibiting companies and more than 3,500 attendees whose combined audience reaches
more than 200,000 readers, listeners and viewers! The event also attracts numerous fortune 500
companies like Johnson & Johnson, eBay, Intel, Ford, AB/Inbev, Sony, Kodak, and traditional
media brands ESPN, CNN, Los Angeles Times and more.

Rick lives in Canyon Lake California with his wife and two Karellian Bear Dogs Thor and Abby.

SHOW NOTES FOLLOWING THE AIR DATE:

Paul Chaney Talks Facebook on Social Mediasphere

Social Mediasphere Kicks Off 2011 With Jason Falls

We kick off the 2011 shows with my very good friend, Jason Falls, and I can think of a better way to make the first show with the Radio Colorado Network be more memorable.

Join us on Monday, February 28, 2011 as we start the new version of Social Mediasphere.  Other guests for the inaugural week will be Paul Chaney, Rick Calvert of BlogWorld & New Media Expo, and DJ Waldow of Blue Sky Factory.  You can listen in here on the Ustream live streamed video or you can listen in live online at Radio Colorado Network or you can do it the old fashion way at KRCN 1060 am.

Jason Falls

Jason Falls is one of the leading thinkers, strategists and public speakers in the social media marketing, digital marketing and online communications industries. He is the author of the noted industry blog SocialMediaExplorer.com, a fixture at or near the top of the AdvertisingAge Power 150 Marketing Blogs list and is responsible for ExploringSocialMedia.com, a learning community for digital and social media marketing, online communications and technology.

Exploring Social Media

Exploring Social Media is a learning community for those who wish to learn and leverage the Internet, social media and technology for their business and get answers from digital marketing professionals without jargon or confusion. The site features easy-to-understand lessons, featuring video discussions and even screencasts to show you where to click and how to do it. They cover everything from setting up your own website to marketing on Facebook and from following the right people on Twitter to using LinkedIn to drive business leads. Additionally, the site is geared around allowing you to ask the questions you need answers to whenever you wish. Our trusted, qualified digital marketing professionals are on hand to help you understand the web, social media and technology.

SHOW NOTES FOLLOWING THE AIR DATE 2/28/11:

Jason made a real great offer to all of the Social Mediasphere listeners and community.  He is offering two free weeks of Exploring Social Media.  You can access the the site for a two week trial using this special link for the site.  Get over to Exploring Social Media for a behind the scenes look using the special URL, bitly.com/jasonjason  You will not regret your choice to join.

Lining Up Guests For SMTV 2.0

I have been trying to figure out how to get this started again since going to Hawaii in May, I have been AWOL on this project. I didn’t realize how much work I would be doing at BlogWorld & New Media Expo that just occurred in October in Las Vegas. It was all I could do to keep up with getting speakers lined up for that show and we had a wonderful time and I had a chance to work some great people. Now of course, I need to get back to what I was doing before I got into that nose to the grindstone mode.

I am also working on getting a studio put together so I wont have the best of the best in equipment and settings yet but we will continue to talk to people and cover the hottest stories in social media and those that are making those stories. To that end, I want to start getting some guests lined up for future shows. If you have a perspective on social media you would like to share or if you are an expert/guru (yes that was pun intended) let me know and we will get you on the show. We will cover the latest in news, and perhaps what you are doing or what you are involved with in the world of social media.

I am also looking for some companies that want to sponsor some of the equipment we will need for our studio. I am going to have a radio/audio set up and of course will be taping the show via camera. If you are interested in being a sponsor of some of the needs of the studio, be it microphones, camera, and yes even green screen backdrops or paint, please let me know!